We help food founders get more structure and focus in their business so they can build a tribe and make an impact
It took a lot of trial and error but eventually we found our tribe – the niche audience that shared our values. Our social followings and website traffic grew to over tens of thousands of users per month and we had the opportunity to partner with some amazing brands and businesses.
Eventually (a little too late if I’m being honest) we hired a small team to help us grow. And then quickly realised there was a big problem.
We were busy doing all sorts of things but weren’t working on the right things. We had no systems in place to manage the day to day. We didn’t have repeatable processes for our content production or other marketing activities. We were wasting a ton of energy and effort going round in circles.
We now believe more than ever that food and business can be used as a force for good.
We’ve made it our mission to help people live and eat more sustainably through our work on The Food Rush.
And through Sapling we teach food entrepreneurs everything we’ve learned about building an audience and running a business efficiently with systems and processes that work.
We do it because your vision, your mission and your desire to make a difference is important. And learning to build a tribe of devoted fans who share your values is the best way to spread your message and make positive change happen.
If you’re ready to grow your business, enrol in our Food Founder’s Blueprint programme.
If you’re just getting started, download The Food Startup Marketing Toolkit.Download Your Free Toolkit
Growing businesses need nurturing so they can put down deep roots, grow up and then branch out. We call these businesses “saplings”.
Like other saplings, you have a desire to do extraordinary things. You have a big vision. You want to make a real impact. You’re playing the long game and plan to weather the seasons.
We like that a lot. It’s why we named our business after ones like yours.